RSNA 2015 Looking Ahead

January 15th, 2015 by Interex Exhibits


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Even though RSNA 2014 just wrapped up, it’s never too early to start looking ahead. Registration for exhibitors at RSNA 2015 opens in April. The convention itself will take place November 29-December 4, 2015, at Chicago’s McCormick Place.

This annual meeting brings together medical imaging professionals from all over the world and puts the latest innovations in science and technology on display. In 2014, 657 companies exhibited, including 111 first-timers. Exhibitors spent an average of $34 per square foot of space at the show.

In terms of audience, over 26,000 professionals are expected to attend RSNA 2015. In 2014, thirty-six percent of professionals traveled from outside North America, and 70 percent came specifically to learn about new products and developments. But it’s not just professionals—approximately 20,000 attendees were exhibitors. Overall attendance peaked at 55,000, a five percent increase over 2013, and attendees spent an average of 12.1 hours at the show.

Attendees were treated to a showcase celebrating the show’s 100th year as well as a special centennial website. RSNA also took advantage of webcasting technology and produced a virtual meeting—visitors were able to supplement their in-person experience by accessing dozens of sessions and presentations live or on demand.

Looking ahead to RSNA 2015, the location will remain the same, at Chicago’s massive convention center, McCormick Place. To get an idea of the expansiveness, you can view the floor plan here.

In 2014, about one sixth of RSNA was devoted to healthcare information technology, and it’s only going to expand from there, according to Shaun Sutner of TechTarget. IT companies should have a greater presence at the show as the role of technology increases in radiology with tools like image sharing.

Along those lines, 60 percent of medical doctors surveyed at RSNA 2014 cited upgrades to technology and equipment as their top priority in 2015. In addition, portable imaging technology is on the rise. New products on display at RSNA 2014 included a mobile app-based ultrasound device and remote-operated mobile imaging devices. This new technology helps make imaging more accessible and more convenient for patients.

In 2015, expect to see technology play an even larger role, both in terms of the exhibitor products and the show itself. The virtual meeting options should be here to stay and only become more sophisticated.

Features of RSNA 2015 will include, as advertised on rsna.org, the following:

  • An interactive centennial pavilion of radiologic history
  • Lectures from global leaders in medical imaging
  • Hundreds of the finest-quality courses and sessions
  • Thousands of exhibits and presentations of the latest science and education
  • The world’s most spectacular exhibition of medical imaging products and services
  • A chance to add your story to the evolution of RSNA and radiology

For medical imaging professionals, RSNA 2015 will be the place to go for the latest and greatest innovations in their industry. For exhibitors, the sheer size of the show will provide a unique opportunity to get in front of a large audience full of engaged visitors.

 

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